Since 2005, our students have used Product Launch Formula to generate over a billion dollars in sales.

The doors for PLF will open again later in 2022.

Sign up for reminders and we’ll add you to the list for Jeff’s next FREE Launch Masterclass… PLUS you’ll get instant access to a brand new training.

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My best FREE Launch training will help you build a business you love. You’ll discover:

The quickest and easiest way to get started — even if you don’t have an audience… or a product!
How to ask for the sale in a natural way that actually builds value for your customer… and doesn’t make you feel like a sleazeball.
The three main types of launches — and how to know which is perfect for you. (These launches work whether you’re brand new or a seasoned pro, and you’ll learn all about them in this “deep dive” training.)
Over 60 video case studies, so you can see how PLF works in the “real world” — in many diverse markets like skincare, knitting, accounting, music, yoga, parenting, cake decorating, business coaching, farming, corset making, and dozens more.
My “Launch Blueprint” — I break down my launch process into an easy to follow roadmap, so you can use my proven formula to build a profitable and viable business.
… and that’s just the FREE training!

Sign up now for instant access to a sneak preview.

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What People Are Saying About Product Launch Formula...

Jeff Walker is the pioneer innovator of online marketing launches, as well as the online marketing industry's foremost teacher. The careers of thousands of successful online entrepreneurs have already been launched by Jeff's extraordinarily practical concepts, structures, strategies, tools, and processes.

Dan Sullivan

What Jeff Walker teaches is vital for modern marketing success. You don't need more tactics or tools; you need smart strategy, and that's exactly what Jeff delivers.

Marie Forleo, Founder of B-School, Award-Winning Host of MarieTV,

Business is a succession of launches---new products, projects, promotions, incentives, partnerships, etc. To succeed you'll need to master the launch. To do so you'll want to study the master of the launch---Jeff Walker… he has figured it out.

Darren Hardy

It took me four years to grow my first business to $5 million. Using Jeff Walker's product launch model, I was able to hit $5 million in sales---in a brand-new business niche---my first year. Jeff has created one of the most important innovations in marketing in the last 100 years.

Eben Pagan, Founder of Hot Topic Media and Serial Online Entrepreneur

The first day of launching a new business has always been a stressful, nerve-racking time. But since applying Jeff Walker's ideas, we've turned these "launch days" into moments of celebration, success, and amazing cash flow as our businesses have managed to pull in incredible customer demand on day one. This has added millions to our bottom line and raised the valuation of our company immensely as day-one sales trumped all expectation.

Vishen Lakhiani, Founder and CEO, Mindvalley

People trust Jeff Walker because he has consistently for years been on the forefront of producing results online with his Product Launch Formula… Jeff Walker created the road map, and I plan to use it.

David Bach, Nine-time New York Times Bestselling Author and Creator of the "Finish Rich" Book Series

When it comes to Internet marketing, Jeff Walker is a bona fide genius... he maps out exactly how you can successfully market any product or service online.

Randy Gage, Author of the New York Times Bestseller,"Risky Is the New Safe"

It is a recipe and a blueprint for changing you and your family's financial fortune. Not only will following Jeff's formula make your success more possible, it will make it more probable. After all, he's the guy who sold a million dollars of his product in a single hour! This can change your business and your life

Joe Polish and Dean Jackson,