The Launch Intensive

Create Your World-Class Launch in Two Days, Personally Guided by Me (Jeff Walker).

Join me for two days at an intimate workshop in my hometown of Durango, Colorado to get your launch planned. It will be just you and me, my Campaign Design Team, and a small group of fellow entrepreneurs.

Your Effortless Launch…

You’ve probably heard some of the legends… how I’ve done 20 consecutive million-dollar launches. How my students have done amazing launches in nearly every obscure niche you can think of.

Maybe even how I can make those huge launches look EFFORTLESS.

(More on that in a minute – and why it’s complete BS.)

Spend Two Days in “The Launch Cave” With Me…

My friend Elliott Connie talks about when he first found Product Launch Formula®, he “locked himself in the launch cave” and tried 40+ versions of his launch before he found the one that worked…

Here’s the thing – you don’t need to try 40 launches.

You can get my coaching and use my personal framework to build your winning launch – it’s the ultimate shortcut.

It’s a framework that’s been proven, refined, and perfected over YEARS and DECADES of launching.

(and I mean that literally… I’ve been working on launches and campaigns and developing my framework for almost THIRTY YEARS now.)

Spend these two days in the launch cave with me, and emerge into the sunlight with the offer, launch sequence, and complete plan for your biggest launch.

Confession: I Did This Once Before…

I’ll admit – this event was not originally in my plan for this year.

But… through a weird set of circumstances, I ended up with a contract on a venue this past February, and the thought came to me to host a small, intimate workshop focused purely on building world-class launches.

It was freaking awesome – I’ve done almost 100 small-group workshops, and this might have been the best ever. The results and breakthroughs people made were off-the-charts.

So… we decided to do another one, this time in my hometown of Durango, Colorado.

Launchy PRO Has Entered the Room…

So as if that wasn’t cool enough… we decided to take it up another notch.

About 18 months ago my team built an amazing AI called Launchy®. It’s designed from the ground up around my legendary Product Launch Formula.

In other words, it’s built to create your launch assets.

It’s an INCREDIBLE tool that shortcuts so much of the hard work in creating your launch assets.

So that was cool by itself, but my team was on a roll and created a super-secret elite PRO version of Launchy (that’s only available to my $14,000 coaching clients).

At the Launch Intensive, you’ll have direct access to Launchy PRO… so we can get the most work done in the shortest amount of time (and with the least effort).

What’s a Launch Really Worth?

Here’s what the most successful marketers know: once you have a super-successful campaign, you repeat it. And then you repeat it again.

Think about it: I’ve used my core “Launch Masterclass” format for years. I tweak it every year, but the core blueprint remains the same.

It’s a reliable million-dollar launch every single year.

So if you do the math, over the long term that one blueprint has been worth TENS OF MILLIONS to me.

Of course, I can’t (and wouldn't) promise you anything like that.

But the launch blueprint that we create at this workshop will be “the gift that keeps giving”. You can use it over and over again… and it’ll be nearly impossible to calculate the true value that you’ll get from this workshop.

It’s Not All About Me…

I won’t be the only one working with you on your launch. In the last several years, I’ve developed a “launch braintrust” that I work closely with… Dan and Justin.

Dan Walker is my son. I started teaching him copy when he was 15. Within a couple of years, he was starting to write email copy for my launches. Soon after he started freelancing, and he was a hired gun for many big marketers and influencers who are household names. Dan has been a key part of designing and creating every launch I’ve done since 2010.

Bottom line: there are few people in the industry who have worked on as many high-profile launches and marketing campaigns as Dan.

And then there’s Justin Livingston. He was a member of my high-end Platinum Mastermind group for many years. He’s consulted on dozens of multi-million dollar launches as well as creating his own launches that have topped $4MM in sales.

Justin’s ability to see to the heart of a sales process – and identify the “sticky” points that will stop a buyer from saying “yes” – is unparalleled.

Bottom line: when the three of us work together, we get way better results than just me alone. And Dan and Justin will be in the room with us at the workshop, and they’ll be giving you direct feedback on your launch plan.

The Bottom Line

We’ll spend two full days together. We'll create the hooks, sequences, timing, and launch flow, Prelaunch, and Open Cart plan for your campaign.

We’ll find the levers inside your launch or promotion to get you more sales.

And we’ll find the “launch killers” that would destroy your launch before it even gets off the ground.

You’ll walk away with a badass launch plan that will get you way better results than anything you could have come up with on your own.

There are just 40 spots available.

The investment is just $5,000.

(That’s the full investment – you do NOT have to pay me a percentage of your launch. And there is even a payment plan available if you act quickly.)

An Outrageous Bargain

Now for most people, that’s a significant investment.

But if you’re a good fit for the workshop… then you already know this: it’s a crazy bargain.

After all, let’s think about some math…

If you’ve got a $200,000 launch, a 10% improvement is $20,000.

For an evergreen launch that’s doing $50k a month… a 20% increase is $120,000 every single year.

For a million-dollar Joint Venture Launch, a 30% increase is $300,000.

Of course, it’s easy to fantasize about “marketer math” and nothing in life is guaranteed… but there is NO ONE with a longer and more consistent record of putting together massive launches. I’m the one that taught all the other “launch specialists”.

And this is the last hotel contract I need to fulfill, so there are no more “Launch Intensives” on the calendar.

This is your last chance.

So How Does This Work?

The workshop is going to be June 12th and 13th.

It will be in Durango, CO. It’s a quick ride from the Durango (DRO) airport.

We will meet all day, so it’s best if you plan to arrive on June 11th and depart on the 14th.

The workshop will have no theory and no fluff. These will be working sessions. You’ll get direct coaching from Dan, Justin, and myself to make your launch perform better from start to finish. It’s all about getting you more sales.

Two full days. A super-small group. Time for us to get to know each other and make some deep connections. (You’ll probably make some great connections… and you’ll have people to share ideas, tactics, and results with.)

NOTE: there will be pre-event homework. I’ll have a form for you to fill out about your launch or campaign – that way we’ll know your business before the workshop starts. And after we see your homework, we might follow up and ask you for additional information before the workshop.

An Amazing (and Unprecedented) Bonus…

Now I do have one special bonus for you... and it’s just one, and it truly is special. I’ve never offered anything like this...

Because I got to thinking about the first time I ever attended an online marketing seminar, it was also a $5,000 event. This was 25 years ago... in the year 2000. I already had a successful online business at the time, but I knew it could be so much better.

But $5,000 felt like a huge amount of money to me.

And the price of the ticket was just one of the hurdles for me. I had family and community obligations that I needed to attend to... but that event was calling to me. At the time, I had a nice online business, but I knew it could be so much more. I knew I needed coaching, and at that point, I was doing it all alone – and I knew I needed some outside perspective.

And then they offered a bonus “VIP dinner” that I could qualify for if I registered right away.

In that moment, I knew I had to be at that seminar.. And at that dinner... I didn’t know how I would make it happen, but I knew it would lead to something great.

So I registered for the seminar… right then and there, while I was on that call. I had so much to figure out… but I committed, and I made it happen.

At that seminar, based on the feedback I got… I created the plan for my first six-figure launch… it was three times better than any launch I had ever done before.

And when I went to that VIP dinner, the person who sat down next to me would become my business mentor for years to come. He coached me in the early days of my PLF business... a business that’s now generated $100 million in sales... and has changed the world.

And as I was thinking about this Launch Intensive next month, and hosting it in my hometown... I started thinking about that dinner all those years ago.

And decided to do something similar for you.

So if you register to join me at the Launch Intensive right now, I’ll invite you to a special dinner at my Secret Headquarters in Durango.

You may have seen some of my videos or live broadcasts from the HQ... so many of the stars of the digital marketing world have visited me there... and if you register for the Launch Intensive during this webinar promotion, you’ll get into this special dinner at the Secret Headquarters.

Your Next Step

There’s just 40 seats available. The one other time I did a Launch Intensive like this, it completely sold out from just two emails.

I suspect this one’ll fill up just as quickly – so lock in your spot now.

After you reserve your seat, I’ll have an application for you so I can learn more about you and your business.

And then we’ll follow up with all the event details.

This workshop is going to fill up. Grab your spot now… this workshop is going to be way better than this letter promises.

P.S. I try to make my launches look effortless, but there’s nothing effortless about them.

Launches take a lot of work.

But the payoff of a SUCCESSFUL launch is worth 10x (or 100x) the effort.

But only if it works.

Dan, Justin, and I have a track record – we just don’t miss.

Don’t you want us on your side? Don’t you want that level of certainty and confidence?

Bottom line: the Launch Intensive is like an insurance policy for your launch.