FREE video Case study

Case Study: the Sight Launch - a $499,500.00 launch in a market that has absolutely NOTHING to do with "making money"...

Joe Mercola is on a mission - he wants to help people improve their vision without surgery... and he put together a product launch to get the word out. The result? Well, he definitely got his message out to a lot of people.

And, by the way, he also sold a half million dollars of product... and those sales were generated WITHOUT any affiliates or partners.

Watch this short video (approximately eight minutes long) to learn how Joe pulled this off...

CLICK HERE to get more details about Product Launch Formula

 

Case Study Quick Facts: Sight Launch

Case Study Name: the Sight Launch

Who: Joe Mercola (web site: mercola.com)

Niche: correcting your vision without surgery.

Product: this was Joe's first high-priced product - it was a $333 seven part teleclinic.

Total launch sales: approximately $499,500.00. All sales done to Joe's internal list - no affiliates or promotional partners.

Additional Facts:

- Joe has a very large list. However, it is more of a general health list. He used Product Launch Formula techniques to build a targeted pre-launch sub-list.

- Relationship to your list is SUPER important - and the PLF techniques only make that relationship stronger. This helped keep the return rate under 2%.

- This launch was NOT for a money-making product. It was NOT an "Internet Marketing" product. As Joe says "the principles are universally valid" no matter what the market.

- KEY POINT: Joe's launch was based entirely on the presentation that is included on the DVD in Product Launch Formula. He watched this presentation three or four times. Now that he has the complete course he is getting ready for the RE-LAUNCH of this course.

- It's nice to have a big list like Joe's if you are doing a launch... but it is NOT necessary. To see a Case Study from a launch with a TINY list, go watch the Lazy Launch Case Study.

- Congratulations Joe, let me know how the re-launch goes!!

CLICK HERE to get more details about Product Launch Formula

 

Hi... this is Jeff Walker.

A few notes about this case study...

Joe Mercola is another Product Launch Formula success story...

I love this Case Study, because you can see Joe's passion for helping people and spreading his knowledge. And that knowledge has nothing to do with marketing or making money.

And look at the results - no affiliates at all and he did nearly a half million dollars!

Naturally, Joe is already thinking about his RE-LAUNCH, and I am sure that will be spectacular as well.

This is a common theme when I talk to Product Launch Formula Owners. Even before you are through with your first launch, you are already planning the next one. They are FUN, and they are addicting. You just never get sick of hitting that "send" button and watching all those orders come flooding into your inbox. It is almost like clicking a remote control.

Yet Another "Hidden Launch"...

Nearly every day there is another Product Launch Formula launch in some niche or the other - and even though you never hear about the vast majority of those launches... they are driving big sales, building large lists, and giving a turbo-shot of INSTANT MOMENTUM into those businesses.

Most people hear about the big "Internet Marketing" launches... but they never hear about all the launches in all kinds of different niches... there is no way you can, there are just too many little niches.

However, I am constantly hearing back from my Product Launch Formula Owners with their success stories in all those little niches... which is why I can pass along these case studies to you.

Here is a fact many people just plain miss...

These launch techniques actually work BETTER in niches other than Internet Marketing. And Joe Mercola just PROVED it with a launch that did $499,500.00.

There is a simple reason for this - the techniques are brand new (or nearly brand new) in those niches. Those markets have never seen any of these launch strategies, and the people in those markets never know what hit them.

If you are selling in a niche market, and you want to create instant momentum with a new product... or you have an existing product that you want to RE-LAUNCH, then Product Launch Formula is a no-brainer.

Buy it, do your launch... and get ready for these kinds of results...

CLICK HERE to get more details about Product Launch Formula

 

best regards,
Jeff Walker

PS: Sometimes I hear people say "that stuff won't work in my market" or "that won't work with my business." Well, those folks are dead wrong. The Product Launch Formula works because it is based on underlying mental-triggers that are present in everyone's brains... no matter what niche you are selling in. To read more case studies in all different types of markets click here.

PPS: If you are looking for an excuse why you can't do this, well I suppose you would say that Joe had a big list to work with. And you would be right. But I have lots of case studies with people who didn't have a big list. You can see one here: Lazy Launch Case Study.

 

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