Amazing case studies… | Home | UPDATE: No list, no product, 100k

May 8, 2006

No list, no product - “Zero To Hero”

OK, I just did a quick interview with a very excited Product Launch Formula owner… his name is Sterling Valentine. If you haven’t heard his story yet, I am betting that you will soon. In fact, this is shaping up to be one of the most compelling stories in Internet marketing this year.

Almost three months ago Sterling stood up at a seminar and declared that he would make $100,000.00 in 90 days… starting from scratch. He had no product, no list, on powerful joint venture partners.

Now Sterling is less than two weeks out from his launch, and I am betting he hits his goal - in fact, I don’t want to jinx him, but I think he will blow it away. He has already reached a ranking on Alexa of 2700… for a brand new domain!

Obviously, Sterling is very busy these days… but he took time for a quick interview with me (the reason he carved out some time for this interview is that he has been following Product Launch Formula every step of the way through his launch!).

The interview is about 25 minutes long . You can listen to it by clicking the play button below (the play button is the little arrow that points to the right):