I just posted a new Case Study for you…

This one is really interesting… Martin Speight’s
product was ready to go, and the only problem was
the calendar - he was right in the middle of the
year-end holiday season, and his product had
nothing to do with the holidays.

It seemed like a “no-win” decision… put the
product on hold for weeks? Or fight for attention
in the super-busy holiday season?

Martin decided to do things his own way… and he
had some eye-opening results!

I just posted the Video Case Study (including my
written summary)… and I am making it available
for free. Check it out now:

The December Launch

PS: I love this case study - it’s about as far
from a “make money” niche as you can get.