July 21, 2007

Product Launch Case Study: Guitar Launch

I just posted a new Case Study for you (complete
with video) - and this one’s in a market that
I’m pretty passionate about…

What if you did a launch and pulled in 25
times your average monthly sales?

That would be pretty exciting, wouldn’t it?

Well, Will Landrum told me he was
disappointed with his $18,000 launch!

Take a look at the Video Case Study to
find out why:

http://productlaunchformula.com/case19

best regards,
Jeff

P.S. Will Landrum is a guitar guru, but he’s
definitely NOT a marketing guru. But he still
pulled off a really sweet launch… take a
look at the Case Study:

http://productlaunchformula.com/case19