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February 21, 2008

$100 million dollar road show…

Now that I’ve pulled Product Launch Formula off
the market, it seemed like it was time to head
out on a big road show….

So I’ve been on the road for more than a week
now… interviewing some of the top “gurus” who
have done huge launches. But my big focus is on
the “regular folks” - the people who have done
product launches in HUNDREDS of obscure niches.

Sure we all like to hear about those
mega-million dollar launches, but it’s the ones
by people like Jane Savoie that get me excited
(she just did a launch worth more than $100k in
the “dressage” market - I didn’t know that that
was until I went to wikipedia - it’s a specialized
type of horse training).

So I’m going to be sharing all of this with
you… from the big fancy guru launches to the
regular people in the crazy niches.

So I’m about half-way through this road show. A
few days ago I was out in La Jolla at Frank
Kern’s office. Our friend Eben Pagan drove down
from LA, and we shot a bunch of video where we
talked about the NINE MILLION in product
launches last month alone…

That was just the start of the road show. Now
I’m in Chicago, where I just met with the folks
from Glazer-Kennedy… they wanted some help
with a product launch they’re planning.

(When I was downtown Chicago it was COLD… it
was 3 degrees and the wind was blowing. That
hurt, especially since I coming from La Jolla
where I was wearing sandals the entire time.)

And now I’m just about to head down to
Orlando… where I’ll be shooting video with a
bunch of people, including Andy Jenkins, John
Reese, and Rich Schefren.

So what’s up with this road show thing?

Basically, everyone I’m talking to BUILT THEIR
BUSINESS with product launches. And every one of
them has either been a client, or someone that I
coached through a launch.

So I’m shooting a bunch of video with all of
them, and I’m going to be releasing the videos
in the coming days.

I’ve also got a bunch of “regular guy” case
studies with people like Andrew Jones up in
British Columbia, who was selling a $27 ebook on
pet care and making about $500 a month… until
he did a product launch brought in about
$60,000.00 (plus the launch created a continuity
business that does about $15k a MONTH.)

I will be releasing that case study soon… as
well as others.

That’s what my road show is about - getting some
perspective on the entire Product Launch
Phenomenon.

Like I said above… now that I’ve pulled PLF
off the market, I can actually step back and
savor everything that’s happened in the last two
and a half years since I released it…

What a crazy ride! There’s been more than $100
million in launches in HUNDREDS of niches… so
it seemed like a road trip was a great way to
celebrate it.

What better way than to interview some of the
biggest successes… from the guys who built
EIGHT FIGURE businesses with launches, to the
“little guys” - including the one who went from
FOOD STAMPS to a $9k a month business!

So stay tuned - I’m going to be releasing a
bunch of video from my “road show” over the
coming weeks…

best regards,
Jeff

15 Responses to “$100 million dollar road show…”

  1. Todd said:

    Hi Jeff,

    I love your style. I have a new business and product I am getting ready to launch and I need your help. Money is not a problem. I would like to retain your services to personally help with this. I did not have your direct email address, so this is the best I can do. I hope you recieve this message. Look forward to hearing from you to discuss the possibility of you working with us. Thank you.

  2. Todd said:

    Sorry Jeff,

    my email address is toddcb [dot] ua [at] gmail [dot] com

  3. Rick Butts said:

    Jeff - you are the man!

    In a stunning tribute to you I’ve produced the Projectile Product Launch World Championship Video.

    http://RickButts.com

    “Get er done!”

    Rick

  4. Richard Mataka said:

    Just to let you know at your signup page and Adwords ads the add_lead.pl from aweber is not working i tried to signup twice from 2 diffrent URLs i get a Blank 404 page… Here is one of the links that dont work..

    http://www.productlaunchformula.com/?17739

    Im a professional programmer http://www.mataka.com and i can say that its not the links that are not working its the form POST.

    Let me know when you get this fixed, i would like to see part 2 of your video.

    Thanks
    Rick M
    http://www.eBookIn3Days.com
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  5. PRODUCT LAUNCH FORMULA 2 said:

    Hi Jeff.

    I just found this blog for the first time in Google.

    I think you changed the official launch date for PLF2?

    Best Regards,
    Adeel

  6. Andre said:

    Hey Jeff,

    I don’t know if you’ve heard but their is another company coming out with product called product launch formula blueprint. And the launch is happening April 15th. Maybe you already heard about them.

    Their website is http://www.productlaunchblueprint.net. I actually went through some of their free material. I did it so that I can compare your free material with theirs.

    Their material wasn’t effective at all. We can go out and do a successful launch with the free information you’ve given us. The free information they provided pretty much talked about what was going to be in their “Complete Home Study Guide” I couldn’t do much with that. I guess that was the point.

    Well… I wish you all the best.

    Andre.

  7. Terry Markle said:

    Hi Jeff,

    I purchased your PLF 2.0 last week during the first day of your launch. To be honest with you, I’m very excited about the possibilities of using PLF in my business.

    I’ve been looking at videos non-stop on PLF 1.0 that you have posted in the member’s area. The special guest videos with Eben Pagan, Frank Kern, Jeff Johnson, Don Crowther and the others are intense and without equal.

    Up to this point, my business has been crawling along and I think PLF 2.0 will provide me with the shot in the arm to get my new product on the map. I would love to chat with you, if you have the time, about my upcoming product on membership sites and get your thoughts.

    My best regards,
    Terry Markle
    http://www.QuikSystems.com

  8. Jonathan said:

    Hey Jeff,

    I’ve never been able to get into one of your launches because I’ve just been a broke teacher in Asia for the last 10 years, but I often see your stuff on Youtube, etc. and I think it’s really great.

    I am building a site that is kind of based one my understanding of Product Launch.

    I really respect the work you do, and think you seem like a down to earth and cool guy.

    What I am doing with my project is really trying to help as many people as possible.

    If you ever want to use me as a case study I’ll make sure you can hang out for free and stay at one of the most revered beautiful Taoist Temples on a Mountain in China for as long as you’d like! :)

  9. Roger said:

    FYI: http://cgi.ebay.com/PRODUCT-LAUNCH-FORMULA-2-0-BY-JEFF-WALKER-not-PLF-1-0_W0QQitemZ250255476442QQihZ015QQcategoryZ102327QQssPageNameZWDVWQQrdZ1QQcmdZViewItem

  10. Roger said:

    And as an aside, is there a legitimate way to get a copy of PLF 2.0 or 1.0? I’ve got someone I’d like to recommend it to.

  11. rosalingolden said:

    Wow jeff, your formula for launching aproduct has set anew standered in this industry,Simply amazing!!

    Sincerely,
    Rosalin Golden
    list building & network marketing expert
    Multiple six figure earner
    http://www.4enhancementonline.info/homebasedbusiness/index.html

  12. Michael said:

    hi jeff,

    i purchased product launch 2.0 when it was released. now my credit card is being billed $97 per month. i’m not sure why, and i’d like it to stop. i can’t seem to find out how to get this stopped. please contact me.

  13. larry king said:

    I need to find somewhere to buy the “product launch 2.0″
    please.

  14. Chris said:

    Jeff,

    I’d like to contact you directly as well, don’t see where or how.

    I have a long time friend/associate, who is a major heavy-hitter in the direct marketing, TV marketing and network marketing spaces. Having earned many millions many times over in each of these industries over the past 15-20 years, he’s looking to contact and possibly partner with some major players in the online space.

    I’d like to connect you two and see if there is interest, so if you could please contact me at the email I listed above, or at cdrees@gmail.com I would appreciate it.

    If you have anyone else in mind who might be interested in talking (heavy hitters) please feel free to have them contact me as well.

    Thanks very much.

    Christopher Rees
    President,
    Palaestra Training

  15. Ray Johnson said:

    What a crazy tour Jeff! I have recenetly launched an Outsourcing product that has gone down a treat. I think the fact that I am running a JV competition is the reason that it has done so well.

    Check out my progress at my Internet Marketing Blog.

    Thanks
    Ray Johnson

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